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29TH July 2022 – Nilayo Sports Management Limited, marketing consultants of the Athletics Federation of Nigeria has announced Premium Trust Bank as the official banking partner of the federation.
Mr Ebidowei Oweifie, the Chief Operating Officer of Nilayo Sports Management Limited, said “We are pleased to announce Premium Trust Bank as the official banking partner of the Athletics Federation of Nigeria.
“Premium Trust has demonstrated dedication to the growth and development of Athletics in the country. As a forward-thinking and fast-growing brand, we are very confident that this is a collaboration that will transform athletics in Nigeria.”
Athletics Federation of Nigeria President, Hon. Tonobok Okowa added that “Athletics in Nigeria is evolving, we are churning out world-class athletes who are determined to push beyond the boundaries and set new standards. Having a bank like Premium Trust on board as the banking partner of AFN displays the commitment of the bank to Nigerian athletes, this partnership will also be very beneficial to all athletes as it is a way of securing their financial future.”
Mr Oweifie added that the deal was concluded five weeks ago, however, Nilayo hesitated to make the announcement to ensure that there is enough concentration on the Athletics events happening in Oregon, Birmingham, and Cali as they are landmark events for Nigerian athletes.
ATHLETICS FEDERATION OF NIGERIA – The Athletics Federation of Nigeria (AFN) is the governing body for the sport of Athletics in Nigeria, an affiliated member of the Confederation of African Athletics (CAA) and World Athletics.
PREMIUM TRUST BANK – Premium Trust Bank is on a mission to provide solutions to peculiar financial challenges of customers through innovation and speed of execution, improving lives, communities, and businesses. This will be achieved through premium service delivery, human capital, and customer experience.
NILAYO SPORTS MANAGEMENT LIMITED – NILAYO Sports Management Ltd is a sports management and Sponsorship consulting company, working with some of the biggest names in the world of sports like WORLD ATHLETICS, CAA, AFN and NNL. Our aim is to promote sports from grass root level to international in Africa by bridging the gap between the sports industry and the Private sector, hereby forging alliances through sponsorship and value creation.
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