Africa's Strongest Marathon Brand 2025
Africa's StrongestForce in Sports
Sports marketing, brand management and procurement that elevates athletes, brands and communities from grassroots to global recognition.
Trusted byCAANFFAFNNPFLNNLIAU
Lagos City Marathon440,000+ ParticipantsAfrica's Strongest Marathon Brand 2025Abuja City Half MarathonCopa Lagos Beach SoccerAbeokuta 10KM RaceEnugu City MarathonStormers Sports ClubIAU African ChampionshipNational Sports Festival
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Years delivering world-class sports events
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National and global brand partners
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Athletes at single-event peak
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Active event footprint across Nigeria
Featured Properties
Flagship Events
Flagship Property
Access Bank Lagos City Marathon
Africa's Strongest Marathon Brand 2025. 10th anniversary edition delivered in 2025 with 440,000+ participants since 2016, raising over ₦3 billion annually from the private sector.
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Heritage Race
Abeokuta 10KM Race
120,000+ cumulative participants since 2019. Long-term commitments from Lotus Bank, Access Bank, Airtel, Rite Foods, JAC Motors and more.
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International
PremiumTrust Bank Abuja City Marathon
50,000+ participants. Internationally supervised half marathon in Nigeria's capital. Next edition November 2026.
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Ready to build something legendary together?
When you partner with NSML, your brand connects with millions of athletes, fans, and communities across Africa. More than visibility — your brand stands alongside inspiring stories of people pushing limits.
Trusted Partners & Affiliations
